Here's advice from guest blogger Jimbo234 on how to start your own personality cult:
Frustrated by the failure of your careful diplomatic effort to win the chairmanship of your cul de sac’s Neighborhood Watch Program? Or to be handed the whopping year-end bonus that you richly deserve? Are you sick of smug UPS drivers laughing in disdain at your eco-correct Prius?
Perhaps it’s time to organize a self-help group designed to help but one member only: You; with by-laws that require other members to consider you a god-like figure incapable of doing any wrong.
You can achieve such an awe-inspiring goal by establishing your own personality cult. And don’t fret. It’s not as tough as you think to become a start-up Jim Jones or Bhagwan Shree Rajneesh.
Just what is a cult leader, anyway? Legendary German sociologist Max Weber says he’s an otherwise unexceptional guy who, nevertheless, is considered by his followers to possess “a certain quality…by virtue of which he is set apart from ordinary men and treated as endowed with supernatural, superhuman, or at least specifically exceptional powers.”
Australian psychologist Len Oakes also provides expert guidance. A former member of a communal cult in the 1970s, he’s written two scholarly books on the subject. According to Oakes, a cult leader or “prophet” is an individual who offers an unconventional message of salvation so appealing that he attracts a loyal following of people who crave his guidance.
Doubt that you have the sort of message that can keep the natives hanging on your every word? Equally essential is determining whether you have the personality to succeed. Based on his research, Dr. Oakes contends the successful cult leader’s personality is:
Narcissistic, grandiose and controlling. Hidden beneath is an empty core.
That’s not me, you say? I beg to differ. Dr. Oakes had a group of cult leaders take a psychological test and found them to be...quite ordinary men. Need more proof? Ask any group of adult women who have intimate knowledge of males. Ninety-five percent will state that every man, regardless of age, height, I.Q., or ring size, possesses the above qualities in spades. So congratulations! You’re one hurdle closer to calling the shots!
But what about that blasted message? What’s your hook? Well, looking at the history of cults, it can be something quite simple. Even ridiculously so. For example, during World War II, U.S. airmen were considered gods by many Pacific Islanders, who formed “cargo cults” centered on American pilots and the supplies they miraculously dropped from the sky.
Which brings us to you. What special gift do you have at your disposal? As we’ve already discovered, it needn’t be much. Let’s say, simply for the sake of illustration, you were recently bequeathed tickets to the sold-out Steelers vs. Giants game. Amazingly, you can parlay these tickets into your “unconventional message of salvation,” and therefore entice unwitting victims, er, followers into your own fledgling personality cult.
Step-by-Step Approach
There are four keys to building your successful personality cult, according to anthropologist Agehananda Bharati. Setting aside the fact that he was born Leopold Fischer in Vienna, Austria in 1923, Bharati, who died in 1991, is considered an authority on cult-building. These four elements are: the withdrawal of your followers from society, a special diet, spiritual work in the form of physical discipline and theological study, and celibacy.
Stick with me here. Let’s examine how your four Steelers vs. Giants tickets can turn three seemingly regular buddies into brain-dead acolytes.
Start by dangling the possibility of attending the game before a wide range of friends and acquaintances. As you do, select three who seem most eager to debase themselves in order to watch football teams wage war in a frigid stadium buffeted by gale-force winds and driving snow. Let’s call the grateful, deeply indebted trio Joe, Mack and Roberto.
1. Withdrawal from Society
The brainwashing begins in earnest when you separate J, M and R from families and friends in the Winnebago you rented. Their dependence on you skyrockets when your motor home becomes their only shelter from the raging storm during the subsequent hours of tailgating revelry. At this point you might feign affront at Joe’s musical belching, raising the possibility that you could send him—or anyone else who is annoying you—home. That unspoken threat will serve to turn all three even more meek and pliable.
2. Special Diet.
Administer large doses of bratwurst, beer, head cheese, pig’s feet, pickled eggs, roasted marshmallows, fudge ripple ice cream, hard lemonade and other tailgate favorites. The effect of such substances on football fans is similar to that of Ecstacy on ravers—minds melted into malleable putty.
3. Spiritual Work in the Form of Physical Discipline and Theological Study.
Just when J, M & R are getting comfy, exit the Winnebago wearing only shorts and galoshes. Admiring your physical bravery, they’ll either emulate you or cower inside, further breaking their will. Cover your face and torso in Steelers war paint, uttering weird cries and ululations, goading J, M and R into doing the same. During seemingly rational moments, discuss the arcane merits of various defensive strategies, illustrating your teachings by drawing Xs and Os in the slush.
4. Celibacy.
Despite mind-altering diet and identity-stripping body art, J, M and R will not seek sex during game time. Thus, the only outlet for their energy will be the cheers you lead on your bull horn. And when other fans join in, the communal warmth and sensory overload will overwhelmingly convince J, M and R that they have made the correct life choice in following you.
In subsequent days and weeks, Joe, Mack and Roberto will likely be laughing at your every joke, indulging each passing whim, and shaking off every condescending slight. Your benevolence allowed them to experience the glory of a near-religious late autumn rite, a rarity that only 55,000 of 300-million Americans enjoyed. For that, J, M and R will speak of you in hushed tones, spreading the new gospel of: Your Name Here.
Jimbo234